Apple recently launched an update to its operating system called iOS 6. This is so far been installed onto over 100 million compatible devices such as iPads and the iPhone 4S. It is also the software which is installed as standard on the new iPhone 5. Part of the update includes a new maps application called Apple Maps, which replaces Google Maps. The app has been subject to numerous complaints, and it has become such big news that Tim Cook has made a public apology on Apple’s website.
The complaints about Apple Maps range from unreliable turn by turn navigation, inaccurate information on the maps, poor quality aerial imagery, missing landmarks and misspelled place names to name but a few. The latest iPhone 5 News can be found on our website.
Apple is of course already working on fixing the app, after Tim Cook vowed that it would be the best app of its kind. This was entirely expected, however many people were surprised by the method that Apple is reportedly utilising. Apple has a 40,000 strong retail stores staff from its Apple stores around the world. Each store is apparently dedicating 40 man hours per week to finding flaws in the service for the vicinity each of its Apple stores.
It is expected that the members of staff to participate in the project will simply search the local area on Apple Maps, comparing it to Google Maps on the separate device. These will then be reported to Apple so that they can be fixed.
Despite the blunders with Apple Maps, the iPhone 5 has sold well as expected. The handset has sold 5 million units in its first weekend. Also, over 100 million existing devices have now had the iOS 6 update performed, so it appears that Apple Maps has made a minimal impact.