The million dollar question ‘Is Microsoft’s latest mobile phone capable of allowing Nokia back in the smartphone race?’ Another good one is this ‘Is it too late for Nokia to come back to the whole smartphone race?’ These are just some of the questions that will make you think of Nokia and how it was 14 years ago. For the longest time, Nokia ruled the mobile phone market. Nokia was the king of it all. This is until the iPhone came into the picture in 2007 and took Nokia’s market share in a heartbeat. This was followed by Samsung, who also took a big chunk of Nokia’s market share.
Now, the Finnish phone maker is sadly out of the top 5 for the very first time. This is a sad reality for the once top mobile phone maker of the world. Now, is it too late for them to make a come back? Is Microsoft’s latest mobile phone OS that big enough to help them make it back to the top 5? It is too early to tell and not until the new NokiaLumia 920 and Nokia Lumia 820 are out.
It was IDC who said that Nokia slid from the top five smartphone makers of the world (and this happened during the Q3 and for the very first time). But to Nokia’s consolation, they are still considered as the second largest mobile phone maker in the world. Sadly, their sales of non-smartphones are shrinking across the industry and there’s basically little to no profit there. Stephen Elop (Nokia’s CEO) sees the new Windows Phone 8 OS as their chance to reverse their ailing situation. He also described it as a catalyst for their new smartphone models.
It was only last Monday when Microsoft launched their Windows Phone 8 OS software in San Francisco. With this, they will soon bombard the market with new Windows Phone 8 devices from Nokia, HTC, and Samsung. Said Windows Phone 8 devices are to hit the stores this month.
Now, do you really think that the new Nokia Lumia 920 and Nokia Lumia 820 can actually help Nokia? Or is it the end for the Finnish phone maker?