The Samsung Galaxy Note 3 is the official smartphone of the Sochi 2014 Winter Olympics. Every athlete participating in the games will be given the phablet.
In a press release, Samsung announced, “Samsung Electronics Co., Ltd., the Worldwide Olympic Partner in the Wireless Communications Equipment category, today introduced a collaboration with the International Olympic Committee (IOC) on the “Samsung Smart Olympic Games” initiative to make the Sochi 2014 Olympic Winter Games the most wireless, seamless and paperless Olympic Games ever.
“Samsung and the IOC aim to make Sochi 2014 a seamless part of today’s wireless, paperless digital lifestyle. The “Samsung Smart Olympic Games” initiative will create a digital doorway into the Olympic spirit for the athletes, officials, and staff in Sochi, and for fans worldwide, through Samsung’s latest smartphones and technologies, its custom Wireless Olympic Works (WOW) mobile application and interactive demos featuring Olympic Winter sports.
“In order to help bring that vision to life, the new Samsung GALAXY Note 3 has been named the official Olympic Games phone for Sochi 2014. GALAXY Note 3 is Samsung’s latest update to the Note product line, which delivers a larger and better screen for the best viewing experience and more powerful multitasking, and introduces significant S Pen improvements that make everyday life easier and faster.
“The IOC will provide Samsung GALAXY Note 3, the official Olympic phone, to all Sochi 2014 athletes to enjoy, capture and share their Olympic Games experience in a smarter way through innovative technology. This marks the first time all athletes will receive a Samsung device in the company’s 15-year history as Worldwide Partner of the Olympic Games.
“For smarter communications and smoother, wireless operations of the Games, Samsung has enhanced its WOW app used by the Olympic staff. WOW will provide essential, up-to-date Games Time data and connectivity that are crucial to the Olympic Games operation. As the Wireless Communications Equipment category sponsor, Samsung specifically created the WOW application for the Olympic Family, including executives, staff and officials from the IOC, National Olympic Committees and organizing committees, starting with the Athens 2004 Olympic Games.
“For consumers worldwide, the Public WOW app will turn Android devices into mobile sports stations with instant access to Sochi 2014. This is only the second time the Public WOW app has been available worldwide, following the Vancouver 2010 Olympic Winter Games. The Public WOW provides global sports fans with free, real-time access to news from the Games, including updated event schedules, the latest official results, medal counts and record statistics.”
YoungHee Lee, Executive Vice President, Mobile Marketing at Samsung Electronics, said, “Samsung believes the Olympic spirit can move people to greatness. The ‘Samsung Smart Olympic Games’ initiative will unite and inspire people by bringing them closer to the Games through a meaningful and direct connection to inspirational athletes, innovative technology and exciting, interactive experiences. Our people-inspired technologies give everyone the chance to experience the excitement of the Sochi 2014 Olympic Winter Games, the beautiful location and venues of Sochi, and the billions of people of every culture who love the Games – no matter where they are in the world.”
Timo Lumme, Managing Director, IOC TMS, said, “In working with Samsung, we see a tremendous opportunity to make the Olympic Games a meaningful part of the global digital landscape and lifestyle today, and in exciting new ways in the future. Not only will the program create efficiencies in the day-to-day operation of the Games, but it will also encourage more people to make personal connections to the Olympic Spirit.”